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  • Integration with Sendsay

Integration with Sendsay

Configuring the Sendsay SMTP relay​

Sender configuration​

  • Go to Senders —> Email
  • Create a new sender or edit an existing one
  • In the Type field, select Email: AKMTA
  • Enable the Send via SMTP relay option

Connection parameters​

To connect to the Sendsay relay, specify the following data:

  • SMTP relay host: smtp.gate.sendsay.ru:587
  • Username: Your login in the Sendsay system
  • Password: Your password in the Sendsay system
  • SMTP auth type: Login
  • Use Start TLS: Enable

Webhook configuration​

To receive delivery statuses, enable the Use webhook option:

  • Select a gateway from the drop-down list
  • Copy the generated webhook URL
  • Configure webhook reception in your Sendsay account according to the official documentation

Checking relay operation​

Analyzing email headers​

To make sure that the message went through the Sendsay relay:

  • Open the source code of the email (the "View source code" menu)
  • Find the lines in the headers that start with Received:
  • The presence of the following entry will confirm that the relay is working:
    Received: from gatoNNN.sndsy.ru (gatoNNN.sndsy.ru [185.138.182.XXX])
by your-server.com with ESMTPS id XXXXXXXXXX

Specifics of statistics when working with Sendsay​

Comparison of key indicators​

EventAltcraftSendsay
SendsCounts each sendCounts each send
OpensAll opens (including repeats)All opens (including repeats)
Unique opensFirst openNot supported
DeliveriesSuccessful deliveriesSuccessful deliveries
ClicksAll clicks (including repeat clicks)All clicks (including repeat clicks)
Unique clicksFirst clickNot supported
UnsubscribesSpecial unsubscribe eventCounted as regular clicks
caution

Key difference: Clicks on unsubscribe links in Altcraft are recorded as unsubscribe events, while in Sendsay they are counted as regular clicks. Unsubscribes via the List-Unsubscribe header may also not be recorded in Sendsay.

note

Altcraft reports are recommended as the primary source of analytics, as the platform provides more detailed statistics and correctly identifies special events (unsubscribes).

Last updated on Mar 12, 2026
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Event generator
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ENS: настройка сендера
  • Configuring the Sendsay SMTP relay
    • Sender configuration
    • Connection parameters
    • Webhook configuration
  • Checking relay operation
    • Analyzing email headers
  • Specifics of statistics when working with Sendsay
    • Comparison of key indicators
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