WhatsApp* integration allows:
- send personalized messages in the messenger;
- segment the audience by user behavior;
- use the WhatsApp channel in scenarios;
- collect statistics and analyze data.
User consent is required to send a message. Learn more.
The integration works through providers: Edna or 360dialog.
Register an account with the provider, then set up a connection:
In addition to the provider's services, the sent messages themselves are also paid for. Rates — here.
Step 1. Opening the integration
Navigate to Integrations. Click the WhatsApp card: | ![]() |
Go to the provider's tab: | ![]() |
Setup via Edna
Step 2. Activating and adding a channel
Enable the activation toggle. Click Add channel. Select an available connection:
Select an available connection: | ![]() |
No available connections
Click Create. Enter a name, description, and API token from the Edna personal account. Run a check. If the token is valid, click Create.
For details — connection to Edna.

Step 3. Selecting a channel and cascade
Select an active channel (status "Works correctly"). Specify the cascade — a scenario for sequential sending.
Only cascades with a single channel are available.
If necessary, enable event capture in Edna — message status data will be sent to Altcraft.
Click Add:
Click Add: | ![]() |
Channel data will appear in the integration. Multiple channels can be added. To remove — click | ![]() |
Click Save.
Setup via 360dialog
Step 2. Activating and adding an account
Enable the activation toggle. Click Add account:
Click Add account: | ![]() |
Select a connection to 360dialog: | ![]() |
No available connections
Click Create. Enter a name, description, and API token from the 360 Client Hub. Run a check. If the token is valid, click Create.
For details — connection to 360dialog.

Step 3. Filling in the Namespace
Fill in the Namespace — a unique string for identifying templates: | ![]() |
Find the Namespace in the 360Dialog personal account: | ![]() |
If necessary, enable event capture in 360dialog.
Click Add. Multiple accounts can be added. To remove — click
:
Account data will appear in the integration: | ![]() |
Click Save.
After setting up the integration, add a WhatsApp channel to a resource.
*The Meta organization, which owns Instagram, Facebook and WhatsApp products, has been declared as extremist and banned in Russia.









