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  • Integrations
  • WhatsApp

WhatsApp

WhatsApp* integration allows:

  • send personalized messages in the messenger;
  • segment the audience by user behavior;
  • use the WhatsApp channel in scenarios;
  • collect statistics and analyze data.
caution

User consent is required to send a message. Learn more.

The integration works through providers: Edna or 360dialog.

Connections

Register an account with the provider, then set up a connection:

  • Connection to Edna
  • Connection to 360dialog
tip

In addition to the provider's services, the sent messages themselves are also paid for. Rates — here.


Step 1. Opening the integration​

Navigate to Integrations. Click the WhatsApp card:


Go to the provider's tab:


Setup via Edna​

Step 2. Activating and adding a channel​

Enable the activation toggle. Click Add channel. Select an available connection:

Select an available connection:

No available connections

Click Create. Enter a name, description, and API token from the Edna personal account. Run a check. If the token is valid, click Create.

For details — connection to Edna.


Step 3. Selecting a channel and cascade​

Select an active channel (status "Works correctly"). Specify the cascade — a scenario for sequential sending.

caution

Only cascades with a single channel are available.

If necessary, enable event capture in Edna — message status data will be sent to Altcraft.

Click Add:

Click Add:


Channel data will appear in the integration. Multiple channels can be added. To remove — click :

Click Save.


Setup via 360dialog​

Step 2. Activating and adding an account​

Enable the activation toggle. Click Add account:

Click Add account:


Select a connection to 360dialog:

No available connections

Click Create. Enter a name, description, and API token from the 360 Client Hub. Run a check. If the token is valid, click Create.

For details — connection to 360dialog.


Step 3. Filling in the Namespace​

Fill in the Namespace — a unique string for identifying templates:


Find the Namespace in the 360Dialog personal account:

If necessary, enable event capture in 360dialog.

Click Add. Multiple accounts can be added. To remove — click :

Account data will appear in the integration:

Click Save.


After setting up the integration, add a WhatsApp channel to a resource.


*The Meta organization, which owns Instagram, Facebook and WhatsApp products, has been declared as extremist and banned in Russia.

Last updated on Sep 6, 2026
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Static segment synchronization
  • Step 1. Opening the integration
  • Setup via Edna
    • Step 2. Activating and adding a channel
    • Step 3. Selecting a channel and cascade
  • Setup via 360dialog
    • Step 2. Activating and adding an account
    • Step 3. Filling in the Namespace
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