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This is documentation for Altcraft Platform v72. This documentation is no longer maintained.
The information for up-to-date platform version at this page is available (v74).
  • Reports and analytics
Documentation for version v72

Reports and analytics

note

All reports can be downloaded in CSV and XLSX formats by clicking the "Export Report" button in the action menu.

Channel reportChannel report

Channel report

The report provides data on all events that are tracked in campaigns: sends, deliveries, opens, clicks, etc.

Traffic reportTraffic report

Traffic report

The report provides data on profile traffic from sources such as channels, web forms, pixels and pop-ups.

Summary reportSummary report

Summary report

This report gives you detailed statistics for campaigns with number and percent values for all channels.

Cohorts reportCohorts report

Cohorts report

Learn how different groups of subscribers interact with your marketing services.

Lifetime reportLifetime report

Lifetime report

Lifetime indicates client message activities like opens or link clicks.

Funnels reportFunnels report

Funnels report

You can analyze your marketing strategy conversion or count it for certain action using this report. It gives information about each step completion for customers group.

Goals reportGoals report

Goals report

This report shows analytics about website visits and performing target actions like: income form deal, partner commission etc

Audience growth reportAudience growth report

Audience growth report

Click map reportClick map report

Click map report

The tool provides visual insights into user interaction with message content.

Bounces reportBounces report

Bounces report

Track the number of email messages that were not successfully delivered to recipients on the first attempt.

Undeliveries reportUndeliveries report

Undeliveries report

Undeliveries report displays information about number of Email, SMS and Push messages that could not reach subscribers.

Report on global control groupsReport on global control groups

Report on global control groups

Detailed analytics on global benchmark groups are available on this page.

Last updated on Aug 24, 2023
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