User documentation

FAQ

Compiled responses to frequently asked questions about using Altcraft Platform.

Altcraft glossary

Explaining common terms in Altcraft Platform.

Profiles and databases

Guiding you through the process of building a customer database and managing subscriptions.

Communication channels

Describing how to create Email, SMS, Push campaigns, as well as send messages to messengers.

Segmentation

Segmenting the database based on customer profile data, action history, and external data sources.

Message templates

Creating personalized messages for all communication channels using dynamic content.

Campaigns

Setting up regular campaigns, broadcasts, triggers, and conducting MVT tests.

Automation scenarios

Explaining how to build scenarios and automate the customer's journey.

Market

Leveraging order and product data for communication with your subscribers.

Loyalty programs

Explaining how to create promo codes and send them to subscribers.

Reports and analytics

Providing insights into assessing the efficiency of marketing efforts through various tools.

Integrations

Connecting the platform to other services like advertising platforms and messengers, and more.

Weblayers

Configuring Tag Manager, creating pop-ups and web forms for the site.

Settings

Configuring the platform account, creating users, and managing access.

API requests: where to start

In this chapter we explain what API requests are and why it can be usefull for a marketer to understand them.

Changelog

Sharing the latest updates in Altcraft Platform.